Abu Dhabi Unveils MARSDNA to Revolutionize ESG in Maritime Industry

ByPeter | Newsdesk

31 December 2024

Estimated reading time: 2 minutes

Abu Dhabi has unveiled MARSDNA, a cutting-edge digital tool that’s set to reshape how the maritime industry approaches Environmental, Social, and Governance (ESG) goals. Developed by Maqta Technologies Group in collaboration with Abu Dhabi Maritime, this innovative platform offers a streamlined way for maritime stakeholders to assess their ESG performance, access tailored recommendations, and generate comprehensive reports—all for free.

In a sector often weighed down by complex regulatory landscapes and varied global standards, MARSDNA aims to simplify the process by aligning its metrics with key international frameworks like the United Nations Sustainable Development Goals (UN SDGs) and the International Maritime Organization’s (IMO) guidelines. Imagine it as a compass in uncharted waters, guiding businesses—big and small—toward sustainability.

So, how does it work? Users can access MARSDNA via the Abu Dhabi Mobility or Abu Dhabi Maritime websites, where a straightforward questionnaire kicks off the process. Within moments, organisations receive actionable insights that demystify ESG compliance and strategy development. This isn’t just a tool; it’s practically a playbook for success in a rapidly evolving industry.

Interestingly, MARSDNA isn’t exclusive to major players. It’s designed with accessibility in mind, catering to small and medium enterprises (SMEs) that might otherwise struggle with the resource-intensive demands of ESG planning. Larger corporations can also leverage the platform to refine and expand their existing sustainability initiatives.

“The launch of MARSDNA, in collaboration with Abu Dhabi Maritime, reflects our ongoing commitment to achieving sustainability goals and supporting environmental, social, and governance initiatives within the maritime sector,” shared a representative from Abu Dhabi Mobility.

For now, the tool focuses on five key segments of the maritime value chain, with ambitions to broaden its scope in future iterations. By addressing the unique challenges of these initial sectors, MARSDNA provides a tailored approach that feels less like one-size-fits-all and more like a bespoke solution for sustainability.


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